by Matthew Wilson | Aug 12, 2022 | Uncategorised
“Aren’t they just the same thing?” I can’t even begin to explain how irritating that question is. It doesn’t just apply to these two topics either! I’m sure you’ve been asked this at least once in your line of work and it’s usually two things that are very different...
by Matthew Wilson | Aug 26, 2021 | Uncategorised
Freelancing is hard. I’ve been doing freelance work to a degree for a number of years now but that was very little and mostly part-time while I was still at school and college. When the pandemic hit last year I knew what I wanted to do with myself, but it took...
by Matthew Wilson | Apr 6, 2021 | Uncategorised
A visual identity is the combination of all the visual elements that represent a brand. Visual Identity and Brand Identity Visual Identity and Brand Identity are not the same thing. A visual identity is part of a brand identity. A Brand Identity covers all aspects of...
by Matthew Wilson | Mar 24, 2021 | Uncategorised
Branding is something incredibly unique and incredibly special. The way it joins both the creative worlds and the business worlds is unparalleled. Every business owner knows from the day they start their business that they need to have a logo. In some case it’s...